Expert Guidance for Selling Your Property with Premier Locations
Selling your home is a significant journey, and at Premier Locations, our expert sales agents are dedicated to guiding you through it. Whether you’re a seasoned property seller or embarking on this journey for the first time, we’re here to equip you with the right knowledge and resources to sell your property quickly, hassle-free, and for the best price possible.
Selecting the Right Agent to Manage Your Property
Choosing the right estate agent to sell your house is a crucial initial step, and we advise starting this process early as there are various options available. Before scheduling your valuation, it’s essential to ensure you find the agent who you believe can deliver the best results for you.
While there’s a common misconception that all estate agents are alike, the reality is different. There are local agents, online-only agents, and sole traders, each offering distinct costs and benefits.
A reputable agent will help you achieve the optimal value for your property, saving you time and minimizing stress, while a subpar agent could potentially deliver the opposite outcomes, charging lower fees but resulting in a lower price and more hassle.
Especially during uncertain times, it’s crucial to choose an estate agent you can trust to prioritize your best interests. So, how do you kickstart your search for the perfect agent?
Create a shortlist of estate agents: Narrow down your options to three agents and invite them for a valuation.
You can accomplish this by:


- Seeking recommendations from trusted friends and family members who have recent experience.
- Comparing local agents based on their recent online reviews.
Ensuring they have experience selling properties similar to yours in terms of location, value range, and type. - Evaluating their property marketing strategies to ensure maximum exposure and effective promotion.
- Verifying their viewings policy, ensuring they accompany all viewings where possible to better understand buyers’ needs and sell accordingly
Making the Final Decision
Select an agent based on your confidence in their ability to support you throughout the entire sales process, rather than solely focusing on fees. Many agents may provide optimistic valuations initially to secure your business, only to reduce the price later. Ensure you trust that an agent has based their valuation on comparable evidence and recent transaction examples.
Consider agents who offer additional services such as sales progression to further assist in ensuring a successful sale once an offer is accepted.
Your relationship with your agent is paramount, so it’s crucial to feel confident that they will be readily available to assist you and guide you to completion.

Marketing Your Property
To attract the right buyer in the shortest time possible, effective marketing begins with presenting your property in the best possible light. Aim to appeal to a broad range of prospective buyers by presenting your property in a clean, neutral manner that allows viewers to envision themselves living there.
With over 98% of buyers starting their property search online, it’s crucial to ensure your property’s online presentation is compelling and engaging.
Present your property effectively by “staging” it to enhance its appeal and potentially increase its value.
Utilize professional photography, an Energy Performance Certificate (EPC), and a floor plan to showcase your property accurately.
Consider additional marketing tools such as virtual video tours and 3D walkthroughs to provide potential buyers with an immersive experience.
Maximize exposure by listing your property on popular portals such as Rightmove and Zoopla, as well as leveraging social media channels.
Inquire about premium listings and additional boosted products on portals to enhance your property’s visibility.
Take advantage of our high street branch locations to ensure maximum exposure to daily foot traffic.
Selecting a Solicitor
Once you’ve chosen your agent and determined the appropriate price to market your property, selecting a conveyancing solicitor to handle the legal aspects of the transaction is essential.
While many individuals wait until later stages of the sales process to choose a solicitor, being proactive in this regard can expedite the sale of your property once an offer is accepted.
One of the primary reasons property sales encounter delays or complications is due to the extensive paperwork involved. Having a solicitor in place before a sale is agreed increases the likelihood of having the necessary paperwork ready for the property to progress smoothly to the exchange of contracts and completion.
Your agent can offer recommendations for solicitors they regularly work with. While estate agents may receive referral fees, there is no obligation to choose their recommended solicitor.
A reliable agent will also guide you on gathering essential paperwork early in the sales process and should provide assistance in addressing any queries you may have regarding the conveyancing process.
When selecting a solicitor, ensure to inquire about their fees, the individuals handling your case, potential charges if the sale falls through, and their approval status with your mortgage lender.
Our online platform facilitates efficient communication & progress tracking throughout the transfer process, streamlining the transaction for all parties involved.
Assessing Your Finances
After inviting your agent for a valuation, it’s vital to calculate the rest of your finances involved in the sale. If you have an outstanding mortgage balance on your existing property, consult your lender about any early repayment charges or options for transferring your mortgage. Our in-house advisors at each of our offices can provide assistance in navigating this process.
Our straightforward mortgage calculator offers an estimate of your borrowing capacity, serving as a crucial initial step in finding your ideal property.
In addition to your mortgage, there are various additional costs associated with moving and selling, including our fees, solicitors’ fees, potential home improvement expenses, removal costs, and stamp duty. You can refer to our comprehensive stamp duty guide and utilize our cost of moving calculator for an approximate estimation of your total moving expenses. We also provide a remortgaging guide if you’re considering this option.

Conducting Viewings and Accepting Offers
With your property launched and presented effectively, it will begin to generate interest from potential buyers. At this stage, your agent will coordinate and conduct viewings.
A skilled agent will tailor viewings to match prospective buyers’ needs, highlighting features of your property that align with their requirements to increase their interest and potentially secure a higher price.
While homeowners may feel inclined to conduct viewings themselves, having an agent present ensures that buyers feel comfortable asking questions and allows for a more guided and informative viewing experience.
As offers come in, your agent will present each offer to you, providing insights based on the buyers’ qualifications and how well each offer meets your needs. You have the right to reject offers and wait for better ones, but a proficient agent will negotiate on your behalf to secure the best possible terms.
In cases of significant interest, your agent may recommend best and final offers, where all parties who have submitted offers are encouraged to submit their final offer by a specified date.
Exchange and Completion
Once a sale is agreed upon and a buyer is secured, some agents may consider their job complete. However, at Premier Locations, we understand that this is when the real work begins, and we are committed to seeing your sale through to completion.
One of the primary reasons for delays or failed sales is the complexity of paperwork involved in property transactions. By having a dedicated sales progression service, we ensure that your sale progresses smoothly and efficiently, minimizing the risk of complications or delays.
Your appointed sales progressor will liaise with solicitors, agents, buyers, and sellers throughout the chain, ensuring that your sale progresses seamlessly regardless of its size or complexity. In busy or large chains, problems may arise, making it invaluable to have someone managing the chain and overseeing your individual sale.
Until the exchange of contracts, which marks the completion of your transaction and renders it legally binding, any party can withdraw from the process. Therefore, it’s crucial to have someone actively progressing your sale to exchange as quickly and smoothly as possible. Many of our branches have dedicated sales progressors to facilitate this process.
On completion day, solicitors will conduct final checks, and once funds are transferred, the sale is officially completed. Your agent will release the keys, and the buyer will be notified that they can take possession and move into the property.
At Premier Locations, we operate on a no-sale, no-fee basis, meaning our success is directly tied to yours. This incentivizes us to work diligently on your behalf throughout the entire process, from listing to completion.
By choosing Premier Locations, you’re partnering with a team dedicated to maximizing the value of your property, minimizing hassle, and ensuring a smooth and successful sale experience.
Expert Guidance for Selling Your Property with Premier Locations
Selling your home is a significant journey, and at Premier Locations, our expert sales agents are dedicated to guiding you through it. Whether you’re a seasoned property seller or embarking on this journey for the first time, we’re here to equip you with the right knowledge and resources to sell your property quickly, hassle-free, and for the best price possible.